Tempo.run started as an idea—a way to bring runners together in a country where endurance sports are still finding their place. A client reached out about launching a structured community run, and I took on the challenge of building it from scratch. I developed the name, branding, and social media strategy, scouted locations, and set the foundation for something that could grow beyond just a weekly run.

With running gaining momentum in Kuwait, having a space where people can train together—led by professional and world-class coaches—feels like a step in the right direction. The first Tempo.run sessions kicked off during Ramadan 2025 at Al-Shaheed Park, Kuwait City and the response has already shown how much demand there is for something like this.

Beyond just putting the structure in place, I wanted to capture the feeling of these runs—early morning strides, quiet determination, and the way a group can push each other further than they would alone. Through photography and creative direction, I documented the energy behind this growing movement, one session at a time.